I’ll tell you more about the Scholarship in a minute, but first…
Over the past few weeks we’ve been talking a lot about creating Financial Freedom, starting with an extra $57,000 in the next year, and the 2-step process to make that happen.
Step 1 – Identify and Eradicate, or Reprogram, the Mind Viruses
Step 2 – Learn and Apply the Knowledge and Skills of the Super Successful to YOUR business and your life.
Well today is a very special day for business builders everywhere!
Why, you ask?
Well when it comes to going into business for yourself, we all have dreams and our own reasons why.
If you participated in the Visions exercise on the blog, you have a pretty clear picture of what YOUR dream of working for yourself looks like, what you would do with an extra $57,000 from your business, and what that business looks like when it’s ideal…
Even if you didn’t do the exercise I’m sure you can imagine it…
For me, my business means freedom, a lifestyle others only dream of, and getting to make a difference in the lives of hundreds of thousands of people - basically I’m the Master (ok “Mistress” J… ) of my own domain.
And I LOVE it!
As you know though, it wasn’t always that way for me, and I know it’s still not that way for a lot of people.
You see There’s a Problem with the Way Most of Us Do Business…
Because working for yourself and running a business means actually running a BUSINESS, most of us have NO IDEA what we’re doing when we start out.
We’re not BORN with the skills…
Even if we conquer the mind viruses, there are aspects of running a business that we just don’t know how to do…
I mean do YOU remember any classes in high school on marketing and copy writing, or hiring and management?
What about a REAL class on finance or bookkeeping?
I certainly don’t remember any…
Even in college if you DID have classes like this, I’d be willing to bet that they weren’t real world, “down-in-the-trenches” practical stuff that actually prepared you for what you’d encounter outside the “ivory towers.”
I’ve been in business for 17 years now and over that time I’ve learned a great deal in the School of Hard Knocks.
In fact I got “knocked around” so much that I actually thought about going back to business school for an MBA just so I could figure it all out. But then I realized friends of mine who had MBAs were just as clueless as I was, if not more!
In fact I read a quote a few years back by Seth Godin, (Author of Permission Marketing, Purple Cow, and creator of Squidoo.com) where he said,
“The Core Curriculum at business schools is as close to irrelevant as you can imagine. If you and I were trying to create a series of courses that would all but guarantee that, upon graduating, students would have no useful knowledge about how to do business in the new economy, today’s business school curriculum would be a great model for us.”
So School of Hard Knocks it was for me, and my guess is that’s how it is for you too.
But the very stupidity of it all has ticked me off for a very long time… And Seth’s comment really got me thinking…
What if there was a REAL business school that taught real-world, solid, practical BUSINESS…
Well over the past year and a half, Ric and I, along with our team here have been creating that very school…
It’s called The New Order Business School (NO BS for short :-P).
And you have been receiving some of the teaching from it over the past few weeks…
Remember the A9 system courtesy of Matt Bacak? Or the lessons from John Assaraf and Kevin Hogan we’ve shared over the past few weeks?
Now add to that a whole bunch more…
- Learn how to drive massive traffic with Google AdWords from one of the top experts in the world – Kirt Christensen
- Killer copywriting secrets from legendary copywriter John Carlton
- Stay ahead of the curve by thinking like amazing innovator Joel Comm, creator of the world’s first internet reality show
- Want to be a best selling author? Michael Drew spills the secrets he used to drive over 40 books to best selling status
- Learn how to network with anyone by learning from the Father of Modern Networking Dr. Ivan Misner
- And tons more, on ALL areas of your business
And we are going to award a full 1 year scholarship to a person who is committed to creating true financial freedom and building the lives of their dreams…
Now before I tell you how to apply for the scholarship, I want to give you a better idea of what the school is all about….
The New Order Business School is a systematic, step-by-step entrepreneurial training that will walk you through the basic building blocks you need to build a real business and create true financial freedom for you and your family.
We’ve recruited some of the top business people in the world to create a program so powerful we are willing to GUARANTEE that if you follow the curriculum and do the work, you will create at least an extra $56,678.34 in your own business in the next year - over and above what you are making in it now. (For the details on that and the reason we chose that particular number, check out the post entitled “Visions, Viruses, and the Value of YOUR Dreams…”)
We’re talking about everything you need to know and do to build a business from the macro level. Even the stuff that’s hard—the parts of building a business that aren’t so exciting or sexy.
You see, most of the gurus don’t talk about those things because they can’t sell them. That’s why so much of what they sell is only a small part of what it takes to succeed.
They sell the sizzle and leave you to figure out where the steak is hiding.
But let me be clear:
The New Order Business School is certainly not designed to turn you and your business into an overnight success. That’s not realistic. And believing the myth that it is realistic is responsible for a whole lot of frustrated entrepreneurs and crushed business dreams.
That’s a Mind Virus at work and we’re going to stomp it out…
The real focus of the New Order Business School is simple:
The Only Way You Learn About Building a Business is to Actually Build a Business (And Get Help Along the Way As You Do It)
That’s exactly what the New Order Business School is designed to do.
And the best part is, you can do it completely at your own pace, full-time or part-time… from anywhere in the world.
So let’s talk about how it works…
It’s a One Year Step-By-Step Focus on Each of the Six Core Areas of Business (The Ones You Actually Need to Succeed)
With special emphasis on eliminating Malignant Mind Viruses and inoculating you with Empowering Positive Mind Viruses.
So many entrepreneurs struggle to build a successful business because they’re doing it with only half of the pieces they need for the puzzle – as well as a mind full of what one of our Professor’s Noah St. John, likes to call “head trash.”
Being a successful “entrepreneur” means more than just knowing a bunch of marketing tactics or selling skills… although those are important.
It even means more than just getting rid of the mind viruses… which is crucial too.
You need the right mental game – which you’ll have when we’re finished replacing the viruses, and you need the skills of an entrepreneur.
As a student of the New Order Business School, you’ll get up to speed in all six of the core areas of business.
Including some of the areas you won’t even hear mentioned in some of the best (and most expensive) business schools in the country.
Part 1: “85% of the Outcome is in the first 15% of the Process”
W. Edwards Deming, Father of the Japanese Quality Movement
How to Make Sure You NAIL the First 15% and Ensure Your Future Success: Getting Started 101
Inside you’ll discover:
- Why your business experience (or lack of it) and the amount of money you have to get started won’t keep you from success. There’s something much more important that needs your attention first. You’ll learn exactly what that is.
- What it means to “give value” to your dreams. And how to use this principle just like business legends Ben Franklin and Henry Ford did.
- The very first step to creating your dream business. Most entrepreneurs ignore this completely… and it’s a big reason that most of them fail. You’ll get started on the right foot… the first time.
- How to use duct tape to build your dream business. You might think this sounds silly right now… but trust me, it really works.
- And much, much more!
Part 2: How NOT to be a Schizophrenic Workaholic So You Can Take Controlof Your Life: Being an Entrepreneur 101
Inside you’ll discover:
- A simple exercise to show you just how valuable your time really is when you’re running a business. We’re talking dollars and cents. Knowing this number will make your decisions a whole lot easier.
- How to actually be successful and still have a life outside your business.
- What effective time management really means (it’s more than just being efficient… it’s about being effective) and how to make the most of your business building time.
- The quickest way to identify your true strengths and structure your business so you can focus on what you do best.
- How to keep your weaknesses from sabotaging your success. (Most entrepreneurs do this completely backwards and end up getting into more trouble.)
- And much, much more!
Part 3: Solid Gold—The Difference Between a 1 Hit Wonder and a Rock Star: Business Strategy 101
Inside you’ll discover:
- How to develop a strategy to work in your business and ON your business… at the same time.
- How to figure out what makes your business a better choice for your customers than your competition. (This is where a lot of entrepreneurs miss the boat… but you’ll be prepared from day one.)
- The street smart business secrets of expert negotiators and dealmakers. Your ability to negotiate effectively will play a huge role in the success of your business. You’ll learn how to develop and polish this fine art of getting exactly what you want.
- A step-by-step exercise to help you create a realistic way to fund your business. No pie in the sky stuff here… just the facts ma’am J .
- Plus an action plan to put your business strategy into motion…
Part 4: Feast or Famine—What it Takes to Thrive in Good Times and Bad: Marketing 101
Inside you’ll discover:
- Why selling is the most important priority in any business. (Don’t worry, you don’t have to be a natural salesman to be successful.)
- How to create a marketing program that actually works. So many entrepreneurs (even the “experienced” ones) put the cart before the horse and are doomed to fail before they even get started.
- A crash course in copywriting—learn how to write sales copy that gets your customers and clients to take action. Billions of dollars have been made with the very same secrets you’ll discover.
- A proven way to keep your clients and customers coming back for more.
- 9 ways to make sure your marketing is getting smarter (and more profitable) the longer you use it.
Part 5: From Time Suck to Free Time—Taking Your Business from High Maintenance to Hands Off: Management 101
Inside you’ll discover:
- The 4 key areas that you must manage in your business to keep things running smoothly and your profits rising.
- How to “crunch the numbers.” Most entrepreneurs have no idea if they’re making money or losing money. All they know is they’re working hard. You’ll discover what numbers you need to track and how to do it even if you hate math.
- The most effective way to grow your business without doing any additional work by building a team to do it for you. You’ll learn the dos and don’ts of team building (including a complete paint-by-number process for finding the right people).
- How to create the tools you need to tell how your business is doing simply by looking at a few sheets of paper.
- And that’s literally just the beginning…
Part 6: Lead, Follow or Get Out of the Way… The Key to Getting Ahead of the Pack and Staying There: Business Innovation 101
Inside you’ll discover:
- Why innovation is really the little known secret to building a business that thrives.
- The C.A.M.P. technique and how it can help you spot the best opportunities for innovation and change in your business.
- The 14 step process to make “thinking outside the box” a competitive advantage for your business.
- Proven action strategies for leveraging the success of other entrepreneurs and maintaining the momentum of your business.
- And much, much more!
Plus you’ll have access to the wisdom of dozens of “Guest Professors” - Real World Entrepreneurs Who’ve Already Done What You’re Trying to Do.
The core curriculum is really just the beginning of the New Order Business School program.
Success in business is about a lot more than just reading a book. And that’s why as a student of the New Order Business School, you’ll have access to a steady stream of real-world business advice from experts who have already created successful businesses. Many have created several of them…
Each TALK (Remember T.A.L.K. is our acronym for “The Application of Learnable Knowledge”) will dig deep into one important part of business building and give you specific and actionable strategies for applying what you learn (things that have already been proven to work) to your business.
You’ve already “met” several of our “Professors” in the Mind Virus Vaccine Videos and the TALKs we’ve publicly released on the blog, there are 28, and counting. When the experts hear about what we are doing, they are absolutely ecstatic and can’t wait to help…
People like:
|
LES HEWITT
Founder and President of the
Power of Focus, Inc.
|
TELLMAN KNUDSON
Top Internet Marketer Specializing In Helping New Entrepreneurs Get a Fast Start Online
|
|
DR. IVAN MISNER
Founder and Chairman of BNI, a New York Times Best-Selling Author and The Father of Modern Networking
|
LYNN PIERCE
Author of Breakthrough to Success and Founder of Women’s Business
Empowerment Summit
|
|
MARY AND DAVID SCARBOROUGH
Authors of The Procrastinator’s Guide to Marketing
|
JOSHUA SHAFRAN
Internet Entrepreneur and Creator of the N-POD System
|
|
STEVEN E
Creator of the Wake Up Live the Life You Love Book Series (The Fastest Growing Book Series in the World)
|
JANET SWITZER
20-Year Veteran of Marketing and Author of Instant Income
|
|
KEN VARGA
Builder of 35 Businesses (Including One With 450,000 Customers) and Author of How to Get Customers to Call, Buy and Beg for More
|
JIMMY VEE AND TRAVIS MILLER
Authors of Gravitational Marketing
|
|
JIM WELCH
Leadership Expert and Author of Grow Now
|
MICHAEL DREW
Founder of Promote a Book and Responsible for Over 40 Best-Selling Book Launches
|
And more!
You will not be building your business or fighting the Mind Viruses alone either…
I can remember a long list of times when I ran into a business problem I wasn’t really sure how to solve. I’d sit and stew for a while, go back to my book shelf and check all those business “courses” I’d bought for any hints or tips.
Eventually, I’d have to make a decision, cross my fingers and jump… Not exactly a foolproof recipe for success in business. And my results showed it.
But as a student of the New Order Business School, you’ll have instant access to the NO BS Student Union Forums: the community of business builders across the world who are taking part in the program.
And for additional support, you’ll be able to get help with your hardest questions from the NO BS Online Advisors who are focused on making sure nothing trips you up…
Then there’s the Success Blog. Your very own private sounding board where you can track your progress and start getting used to using this cutting edge web 2.0 tool to enhance your business ( it’s super simple, and incredibly powerful).
There’s a bunch of other stuff involved too but I think this give you the basics…
We’re offering a full scholarship to the program for the person who can paint us the best picture of what they’d actually DO with it.
We want people who will take ACTION – not just people who want to passively absorb information.
Now let me get this straight – there are 2 types of scholarships in the university world – the Needs-Based Scholarship and the Merit-Based Scholarship.
This is a Merit-Based Scholarship.
I don’t want to hear income sob-stories – quite frankly they rip me up and I can’t stand it.
I’ve been there – I feel that pain, and it’s not the sob-story that will pull a person out of that. It’s the Vision, the Dream, the Reason Why that will eliminate the money problems. It’s OK not to have money – it’s NOT OK to not have a Dream…
So I want you to tell me, in a short essay right here on the blog, what you would do with the scholarship and why you are the best person to have it.
All we ask in return is that if you are selected to receive the scholarship you will do the following things:
- Take the evaluations at the beginning and the end of each course and give us permission to use the data.
- Go through the courses and actually DO the work – all of them – you can work at your own pace but I really want you to make the commitment to becoming the best most successful Entrepreneur you can be, and that requires doing the work.
- Give us your honest feedback – the good, the bad, and the ugly – I want to know what works and where we can make improvements – this is not some product that once it’s released it’s done and is going to sit on a shelf – it’s a living breathing entity that will change and grow based on the needs and feedback of its students. You will be a very important student – one of the very First scholarship recipients – so your opinions really matter to us.
- If as you go through a course you feel it has benefited you, I’d like you to give us a written as well as an audio testimonial about your experience (we’ll give you a special toll free number to call and leave your testimonial so don’t worry about making a recording).
That’s really it.
If you’d like to apply for the scholarship, please post your brief essay on what you would do with the scholarship – change your life, your community, your industry, the world, whatever…
Make it real.
The application window will be open from now through Noon Eastern Time (that’s GMT -5 for those of you not in the US J) on Sunday June the 15th (yes that’s Father’s Day).
I look forward to reading your applications!!
And for you Dad’s out there – I wish you an early Happy Father’s Day!
